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Some good news for the household and personal products industry.
March 20, 2020
By: Happi Staff
Everyone knows that the household and personal products industry is recession-resistant. Turns out, it's pandemic-resistant, too, according to one market research study. Brand Finance, a European consultancy, published the Europe 100 report on Europe’s top 100 most valuable and strongest brands. With a current Combined Value of EUR 1,163,937m, all the top 100 European brands are estimated to drop 13% in value following the impact of COVID-19. The brand value of the world’s biggest c...
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